Area C - P. Rogen
C1. P. Rogen Structure. Click on P. Rogen Structure Guide
C2. P. Rogen Blank. Click on P. Rogen Blank for your presentations
C3. Oxor Method. Click on Oxor Presentation Method
C4. Present Yourself in Court. Click on Present Yourself in Court
Area D - Brand Fascination Combinations
D1. Innovation. Click on Innovation Combine
D2. Passion. Click on Passion Combine
D3. Power. Click on Power Combine
D4. Prestige. Click on Prestige Combine
D5. Trust. Click on Trust Combine
D6. Mystique. Click on Mystique Combine
D7. Alert. Click on Alert Combine
D1A. Innovation Example - Play-Doh
Play-Doh is soot cleaner rendered redundant when coal heating was superceded
How you operate: You change the game
Who you are: Creative, Visionary, Entreprenurial
How you fascinate: Invent solutions that tweak tradition
D2A. Passion Example - 7-Eleven Slurpee
Slurpee - has an an irrestitable message that makes you crave
How you operate: You create connections
Who you are: Expressive, Intuitive, Engaging
How you fascinate: Apply your natural oprimism and energy to instantly build relationships
D3A. Power Example - Tesla
Tesla requires you to go to HQ to sign an NDA
How you operate: In command of the environment
Who you are: Confident, Goal-oriented, Decisive
How you fascinate: Become the opinion of authority
D4A. Prestige Example - Grey Goose Vodka
Grey Goose decided to have 2x the price before the recipe was invented
How you operate: Immediately earn respect for your results
Who you are: Ambitious, Results-Oriented, Respected
How you fascinate: Use admiration to raise the value of yourself and your company
D5A. Trust Example - Twinings
Twinings have had the same logo since 1706
How you operate: Build loyalty with stability and dependability
Who you are: Stable, Dependable, Familiar
How you fascinate: Repeat and reinforce patterns
D6A. Mystique Example - David Copperfield
Copperfield's float across stage trick is disclosed in US Patent 5354238
How you operate: Reserve communication for best and highest use
Who you are: Independent, Logical, Observant
How you fascinate: Keep focus on results. No drama. Carefully select what you reveal
D7A. Alert Example - booking.com
booking.com - Only 2 rooms left; Latest booking one hour ago
How you operate: Incite immediate and urgent action
Who you are: Proactive, Organised, Detailed
How you fascinate: Focus on deadlines, structure, potential negative consequences
Area E - Leadership
F1. Leadership and Gen Z. Click on Generation Z
F2. Situational Leadership. Click on Situational Leadership
Area F - Websites Composed
Why not have your website composed by an experienced business person?
Peter Selleck composes sites from world class templates.
This site is one of the sites composed. See what we mean!!
What you get is more of Elevanto partnering with you. It's a joint venture. The experienced business expert does it all. We follow up. We analyse the traffic. We treat clients as if they are the only one.
Relevant content; Content in line with the businesses objectives; No waffle; Avoidance of potential negatives - e.g. Political views, alignment with a sport or team; Overuse of social media - what do you want from it?; Over complicating things just because a system is available - e.g. bank encrypted password systems when the only risk is someone might pay you.
What you don't get is shoddy workmanship motivated by invoicing being our sole objective. e.g. We receive the cheque and then bugger off. No!
Plus a quality template saves time and money to go with your brand identity.
"He blew the old hosting out of the water." says Joe O'Neill Prime Thoroughbreds
We have used Hosting Bay for approaching 20 years. So should you. They are excellent. Click here for Hosting Bay.
Area G - Which customers are worth it?
G1. How to get rid of customers using the Platinum Rule. Click on Eliminate Customer Pests
G2. How to handle any customer using the Platinum Rule. Click on Treat All Customers Guide